Cookies are small text files that the sites visited by users send to their terminals, where they are stored before being re-transmitted to the same sites on the next visit. The cookies of the so-called “Third parties” are, on the other hand, set by a website other than the one the user is visiting. This is because on each site there may be elements (images, maps, sounds, specific links to web pages of other domains, etc.) that reside on servers other than that of the site visited.
Types of cookies
– Technical cookies. Technical cookies are those used for the sole purpose of “carrying out the transmission of a communication over an electronic communications network, or as strictly necessary for the provider of an information society service explicitly requested by the subscriber or user to provide this service “(see art. 122, paragraph 1, of the Code). They are not used for other purposes and are normally installed directly by the owner or manager of the website. They can be divided into navigation or session cookies, which guarantee the normal navigation and use of the website; analytics cookies, similar to technical cookies when used directly by the site manager to collect information, in aggregate form, on the number of users and how they visit the site; functionality cookies, which allow the user to navigate according to a series of selected criteria in order to improve the service provided. The prior consent of users is not required for the installation of these cookies, while the obligation to provide information pursuant to art. 13 of the Code, which the site manager, if he uses only such devices, will be able to provide in the manner he deems most suitable.
– Profiling cookies. Profiling cookies are designed to create user profiles and are used in order to send advertising messages in line with the preferences expressed by the user while surfing the net. Due to the particular invasiveness that such devices may have in the private sphere of users, European and Italian legislation provides that the user must be adequately informed about their use and thus express their valid consent. They are referred to in art. 122 of the Code where it provides that “the storage of information in the terminal equipment of a contractor or a user or access to information already stored is permitted only on condition that the contractor or user has given his consent after being been informed with the simplified procedures referred to in article 13, paragraph 3 “(article 122, paragraph 1, of the Code). This site does not use profiling cookies.
“Third party” cookies
By visiting this website you may receive cookies from sites managed by other organizations (“third parties”). An example is the presence of “social plugins” for Facebook, Twitter, Google+ or LinkedIn, or systems for displaying embedded (integrated) multimedia content such as Youtube, Flikr. These are parts generated directly by the aforementioned sites and integrated into the web page of the visited host site. The presence of these plugins involves the transmission of cookies to and from all sites managed by third parties. The management of the information collected by “third parties” is governed by the relevant information to which reference should be made. To ensure greater transparency and convenience, the web addresses of the various information and methods for managing cookies are shown below.
Facebook information: https://www.facebook.com/policies/cookies/
Facebook (configuration): log into your account. Privacy section.
Twitter information: https://help.twitter.com/en/rules-and-policies/twitter-cookies
Twitter (configuration): https://twitter.com/settings/security
Linkedin information: https://www.linkedin.com/legal/cookie-policy
Linkedin (configuration): https://www.linkedin.com/settings/
Youtube \ Google+ information: https://policies.google.com/technologies/cookies?hl=en&gl=it
Youtube \ Google+ (configuration): https://policies.google.com/technologies/cookies?hl=en&gl=it#managing-cookies
Pinterest information \ configuration https://about.pinterest.com/it/privacy-policy
Flikr \ Yahoo information http://info.yahoo.com/privacy/it/yahoo/cookies/details.html
Flikr \ Yahoo (configuration) http://info.yahoo.com/privacy/it/yahoo/opt_out/targeting/details.ht
Analysis of cookies
The site also includes components transmitted by Google Analytics, a web traffic analysis service provided by Google, Inc. (“Google”). These cookies are used for the sole purpose of monitoring and improving the performance of the site. For more information, please refer to the link below:
The user can selectively disable the action of Google Analytics by installing the opt-out component provided by Google on his browser. To disable the action of Google Analytics, please refer to the link below:
The Facebook Pixel cookie allows you to track the conversions that occur on your website as a result of the advertisements you are running on Facebook. For example, in the event that you wish to monitor subscriptions to a particular campaign advertised on Facebook, the cookie communicates to Facebook every time a user has joined a particular campaign on the site. Facebook compares the conversion event with the group of people to whom the ad was shown or who clicked on it, in order to provide information that helps it understand the return on investment for its advertising spend. This cookie is not used for the purpose of profiling the interested party but only for statistical purposes.
Finally, the Google Adwords / Doubleclick conversion Pixel cookie is used to find out which keywords generate the most clicks on Google and conversions in requested services (e.g. campaign subscriptions). This tool indicates what happened after users clicked on your ad in Google, for example if they joined a campaign. Thanks to this information, you identify the most effective keywords for your business. This cookie is not used for the purpose of profiling the interested party, but only in an aggregate manner for statistical purposes.
Duration of cookies
Some cookies (session cookies) remain active only until the browser is closed or any logout command is executed. Other cookies “survive” when the browser is closed and are also available on subsequent visits by the user. These cookies are called persistent and their duration is set by the server at the time of their creation. In some cases a deadline is set, in other cases the duration is unlimited.
The user can decide whether or not to accept cookies using the settings on their browser.
Warning: disabling all or part of the technical cookies could compromise the optimal use of the site.
Disabling “third party” cookies does not affect navigability in any way.
The setting can be defined specifically for the different websites and web applications. Furthermore, browsers allow you to define different settings for “proprietary” and “third party” cookies. By way of example, in Firefox, through the Tools-> Options-> Privacy menu, you can access a control panel where you can define whether or not to accept the different types of cookies and proceed with their removal. On the internet it is easy to find documentation on how to set the rules for managing cookies for your browser, by way of example, some addresses relating to the main browsers are given:
Internet Explorer: https://support.microsoft.com/en-us/windows/delete-and-manage-cookies-168dab11-0753-043d-7c16-ede5947fc64d